16/02/08 Creative natures response to: Sunday Times, style Section, article: Super con? For those of you who did not see the article, ‘Super Con?’ in the Sunday times at the weekend, allow me to summarise. The basic premise of the article was that… and I quote ‘It doesn’t matter how many Superfoods you eat, your body can only absorb so many nutrients’ (Peta Bee). This statement is technically true, however for most of us our diets rarely contain enough minerals and vitamins for optimum health. For those lucky few that have more than enough, the body safely excretes the excess in various ways. The article went on to say, ‘British experts have now issued a sobering warning to the nutrient obsessed: superfoods don’t actually exist. It does not however say who these supposed experts were or where this ‘sobering warning’ was issued!? To give credit where credit is due, the article did contain some quotes from actual health professionals who quite rightly stated, (and here please allow me to summarise various comments) that ‘Superfoods’ should not take the place of a balanced diet. Quite true, though I would suggest ‘Superfoods’ are an essential part of any balanced diet. I must also pick up on the remarks concerning Wheatgrass. With this regard the article suggests that claims are far fetched and that there is little evidence of its benefits... Try telling this to Ann Wigmore, founder of The Hippocrates Health Institute, preeminent leaders in the field of natural and complementary health care and education since 1956. She writes in her book "Why Suffer", how she healed her own body from cancer of the colon, arthritis, hernia, migraine headaches, blood poisoning and depression with the help of Wheatgrass and Living Foods. Since then this institute and many like it have helped thousands of people to overcome many different ailments and to optimise health. One need only surf the net for 10 minutes to find a wealth of research and information. There is in fact plenty of supporting evidence to suggest that Wheatgrass is in fact a true and valuable ‘Superfood’ The article Super Con states a 30g serving of cooked spinach contains more vitamins than a shot of Wheatgrass? In fact providing you test the juice of the grass within 15 minutes of juicing it has been found to contain every vitamin and mineral so far identified by science and 1 shot is said to have the nutritional equivalent of 3 ½ pounds of raw organic green veg!! The article does however bring up one very valid point and that is, there is currently no definition of a ‘Superfood’. This does pose a problem, as it enables any food to gain the title of ‘Super’. Perhaps this is the real ‘Super Con’? To clear up this issue let us show you the criteria of what defines a Creative Nature Superfood. Please feel free to apply this definition to other foods being claimed as Super! | 
